Uncover your hidden assets and expand your influence.
With the RAP Index, you will uncover true advocates before you start planning your strategy. Politics and public affairs have evolved far beyond clever and catchy. Today, getting your message heard above the day-to-day clutter takes creativity, resourcefulness and innovation.
Influencer Identification
The RAP Index is the only micro-targeting tool that provides you with Actionable Intelligence on your true advocates, the people who have the right relationships with policy makers and, more importantly, have the attitude, ability and personal political capital to be effective advocates for you and your issues.
Relationships Matter
In today's world, common sense is revolutionary. The RAP Index focuses on an old-fashioned truth that trumps any modern day technological assault - relationships still matter. Using a Web-based survey and database of more than 28,000 public officials nationwide, the RAP Index helps clients measure the strength of their political connections. We find out not just who the people within your organization know, but how well they know them. Going even deeper, is their relationship one that gets their phone call returned in two weeks, two days or twenty minutes?
Identify, Measure and Score Strength
The process begins with a short e-mail questionnaire to every individual within a company or organization. Designed to identify more than just relationships, the RAP Index identifies, measures and scores the strength of stakeholder relationships within your organization. Is a relationship a viable source for interaction or merely a casual acquaintance with little to no influence? Do you have a stakeholder who is well connected and inspired to advocate?
See Where You Stand
After the survey and analysis, your organization and each individual receive a RAP Index score based on: Relationships, Attitudes and Advocability, and Political Capital. Along with 24/7/365 subscriber access to interactive reports and mapping, RAP Index clients receive a comprehensive analysis, an in-depth, reality-based view of where you stand with those whose decisions and actions impact your successful outcome.
ADVOCACY IS ABOUT ACTION, NOT JUST AWARENESS